Porsche and Nobu Hotel Atlanta partner for an immersive hospitality experience

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  • Published on February 12, 2024
  • In Uncategorized

The luxury car and hospitality brand offers a luxurious experience perfect for any thrill seeker including a personal chauffeur experience.

Upon arrival at the Nobu Hotel Atlanta, guests are greeted by two custom Porsche Taycan “house cars,” instantly denoting the luxurious stay that awaits them. But the lux sports cars aren’t just for show (although they are beautiful to look at); they provide complimentary chauffeur services within a three-mile radius of the hotel.

The service is part of the partnership between Porsche Cars North America, Inc. (PCNA) and Nobu Hotel Atlanta. The luxury brands teamed up to create an immersive, first-of-its-kind hospitality experience for travelers from across the globe.

The indulgent car service is not the only perk of their partnership. The hotel has two upgraded suites dedicated to Porsche. The Porsche Icon Suite and Porsche Classic Room are fully decked out with Porsche memorabilia, art and decor celebrating the iconic German automobile. Booking these suites comes with an elevated experience where guests get to shift their stay into high gear.

A two-night stay in the Porsche Icon Suite includes breakfast for two and Nobu’s Signature Omakase dining experience. Guests will also enjoy a stylized Nobu Champagne bottle in-room and will receive a personalized Porsche bathrobe to take home.

The real thrillseekers can venture to the Porsche Experience Center and drive one of the latest model Porsches or have a professional driver race them around the track.

“From our sports cars to the experiences we offer, the goal is to provide an elevated experience for everyone who engages with our brand,” said Ayesha Coker, Vice President of Marketing of PCNA. “We’re thrilled to see this collaboration come to life as two luxury brands come together for Atlantans and travelers from around the world who’re seeking a unique and immersive stay while visiting Atlanta.”

The Nobu Hotel Atlanta also houses a Porsche-dedicated executive conference room onsite for guests looking to host business meetings.

“At the heart of every Nobu Hotels’ collaboration is a desire to thoughtfully curate compelling experiences that enhance our guest journey,” said Rachael Palumbo, VP of Global Hotel Branding at Nobu Hospitality. “With 75 years’ worth of brand excellence to its name, Porsche’s reputation as an automotive legend complements our global vision of delivering the highest level of luxury hospitality at an intimate level.”

The Porsche Icon Suite and Porsche Classic Room are available to book now at Nobu Hotel Atlanta. Visit atlanta.nobuhotels.com for more details and reservations.

Martie Bowser is a journalist and public relations professional in Charlotte, NC. She enjoys amplifying the voices of POC and women that fill a void within their community. Her favorite things to cover include “person of interest” pieces, small business highlights, pop culture commentary, entertainment features, and everything about Beyoncé. Her bylines can be found in Blavity, Black Excellence, Signature Bride, Black Wall Street Times, and HipHop Weekly.

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